Novaprimer

Novaprimer is a professional-grade water-based acrylic pigmented primer designed for both interior and exterior use. Engineered to perform on new and old substrates, it delivers excellent sealing power, even on highly alkaline surfaces.

As the ideal base coat for all Novacolor decorative finishes, Novaprimer ensures consistent absorption, improved adhesion, and long-term durability across a wide range of applications.

Key Features: 

  • Universal Primer – Suitable for plaster, concrete, plasterboard, and consistent old paints.
  • High Penetration & Sealing Power – Creates a uniform surface for finishing coats.
  • Water-Based & Low VOC – Safe, eco-conscious formulation with VOC content ≤30 g/l.
  • Interior & Exterior Application – Performs in a variety of environments.
  • Easy Application – Can be applied by brush, roller, or spray.
FEATURES

Binder: Acrylic and styrene copolymer dispersion

Density: 1.39 ± 0.05 g/ml

Dilution: 50–80% with water

Yield: 8–10 m²/l (depending on substrate absorption)

Drying Time: Approx. 24 hours (depending on conditions)

Colour: White

Packaging: 1L, 5L, 15L

Shelf Life: 24 months (stored between +5°C and +35°C)

TECHNICAL & SAFETY